WhyQ vs. It is what it is n6t5

11/05/2025

Tech CEOs are making bold proclamations, from WhyQ to It is what it is. How will companies...

Tech CEOs are making bold proclamations, from WhyQ to It is what it is. How will companies navigate this spectrum as they seek innovation, ability and profitability throughout 2025? 
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SHOW NOTES:
Amazon 2024 CEO Letter to Shareholders - A Why Culture
Uber CEO says “it is what it is” about changing benefits


WHEN DOES WHY BECOME IT IS WHAT IT IS? 
Communicating is difficult, especially as the company grows in size (or is remote)
Communicating change is difficult, even when communication channels are strong
Outside of finance, tech tends to pay at the high end of salaries and perks
We’re in an interesting time of challenging economics and pressure from AI 
Perks are difficult to pull back, because business success isn’t evenly rewarded
Why is positioned as open culture, or strategy, but it’s also about day-to-day behavior
It is what it is a decision, but it’s also ability and continued viability
Most leaders are going to have to manage between Why and It is what it is in 2025
Most workers are going to have to work between Why and It is what it is in 2025


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