FS037: How to Cultivate an Awesome Brand – with Steven from King of Pops m1ku

Today’s guest has made a big splash in his Atlanta community, thanks to some wildly popular ice pops and one stunning brand. As their website makes clear, the team behind King of Pops knows how to make an impression. They’ve developed a huge social media following and built a community around creative tie-in events, all while staying true to their personality, message, and ion for creating great pops. Steven Carse is with me today to share some of his strategies for keeping customers coming back, leveraging social media and local press, and building a loyal following. King of Pops’s creative approach to their business is something every FoodTruckr needs to hear. Let’s get to it! Links and resources from the show: King of Pops King of Pops on Facebook and Twitter Right click and save-as to the podcast MP3 file Thanks for listening, and if you enjoyed it… Please leave a rating and review on iTunes, and share this podcast with your friends and family. Thanks for ing me, and I’ll see you in the next episode of The FoodTruckr School Podcast! Image credit: William Frank Fox About the AuthorPat Flynn is the founder and CEO of FoodTruckr. He’s a regular ol’ Joe and happy family man who happens to be a successful online entrepreneur. When he’s not building companies, engaging fans, or (most likely) chasing his kids around the house wearing something ridiculous, he’s tracking down a buffalo chicken grilled cheese sandwich from the Urban Eats truck in San Diego. Twitter is his favorite hangout—say hi to Pat @PatFlynn. The post FS037: How to Cultivate an Awesome Brand – with Steven from King of Pops appeared first on FoodTruckr | How to Start and Run a Successful Food Truck Business. 5a1u36